Commoncraft

Explanatory videos explain the basics of a product or service in a short time. These are great to have on a website in order to quickly explain a concept or product to existing customers or potential customers. A lot of businesses these days are taking advantage of the fact that they can use videos online. These are the types of videos that take a complicated idea and turn it into something that is easily understood. The experts who make explanatory videos for business owners use new and innovative animation techniques to get the point across in an easy to understand action video.

If you are thinking of using explanatory videos on your own website there are companies that can provide these videos for you. There are a few things to look for when looking someone to do your explanatory videos. For instance, it is best to find experienced video production companies that can show you a portfolio of some of their explanatory videos that they have done for others. Look for animated explanatory videos with well written scripts, graphics and sound effects to make the video interesting. Explanatory videos should bring the view to an epiphany so that they understand the product, how it works, and what it will do for them.

Explanatory videos should be unique to your product or service. It should explain your concept or product in a simple to understand manner that brings the view to an “aha” moment. You want your videos to be interesting as well as entertaining. And last but not least, explanatory videos should be affordable. Most explanatory videos are from two to three minutes long. Any longer than that can lose your audience.

There are several different video production companies one can choose. If you have a website already, it is a good idea to look for a web development company or an SEO firm that also provides client videos. Look for production companies to do your videos that shoot their film using full High Definition (1080p), instead of the Standard Definition (720i) for the bet results. Before hiring any video production company to do explanatory videos for you make sure they understand your concept or product themselves before they get started making your videos so their videos can be accurate.